The company Stanley offered a new car to a woman who recorded a video for TikTok showing how the brand’s thermal cup survived a fire in her vehicle.
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In the clip, which has already gone viral and has been viewed over 85 million times, Danielle is seen showing the interior of her vehicle that had caught fire the day before after an accident. The wreckage of the car was displayed with everything appearing destroyed, except for the Stanley cup.
@danimarielettering Thirsty after you catch on fire? @Stanley 1913 is like no problem i gotchu #fyp #carfire #accident #stanleycup ♬ original sound – Danielle
The famous “Quencher” was filmed in the woman’s car cup holder, looking impeccable, as if it had never been touched by the fire. “Everyone is so worried if Stanley spills, but if it melts? [It] caught fire yesterday. Still has ice,” Danielle shared in the video.
In the comments, internet users were shocked by the scene, urging the brand to collaborate with Danielle. “Now, this is good marketing for Stanley,” said one. “Stanley, sponsor her,” requested another. “Stanley better write you a check after this ad,” joked a third.
As a result of the TikTok video going viral, the president of Stanley stated that the company would send her more cups and replace her vehicle. “We’ve never done this before and probably won’t do it again,” said Terence Reilly, the company’s president.
@stanleybrand #stitch with @Danielle ♬ original sound – Stanley 1913
A few days later, Dani posted an unboxing video showing one of her new products and promised to update her followers on her new car.
@danimarielettering Thank you so much @Stanley 1913!! New car updates coming soon 🤗 P.S. if you saw my address in the first video, no you didnt 😂 P.P.S. if you’re the person that made me aware of this plz dm me #fyp #carfire #stanleycup ♬ original sound – Danielle